A structured creativity tool featuring 40 TRIZ strategies designed to generate innovative ideas, explore challenges, and develop practical solutions
Innovation Cards are a practical creativity and problem-solving tool based on TRIZ theory, a systematic approach to innovation and inventive thinking.
The English-language set transforms 40 TRIZ strategies into accessible illustrated cards. Each card introduces a specific strategy with a definition, explanation, and practical examples, helping participants approach challenges from new perspectives rather than relying only on familiar solutions.
The cards can be used individually or collaboratively during brainstorming, workshops, team meetings, innovation sessions, and problem-solving activities. Participants define a challenge, explore relevant or randomly selected strategies, and use the cards as prompts to generate and develop new ideas.
By combining structured thinking with creative exploration, Innovation Cards help make innovation more practical, engaging, and applicable to real-world challenges.
The activity supports the development of:
Creative thinking
Innovative thinking
Problem-solving
Idea generation
Brainstorming
Analytical thinking
Flexible thinking
Alternative thinking
Challenge reframing
Collaborative thinking
Decision-making
Solution development
Innovation Cards are suitable for:
Brainstorming workshops
Creativity and innovation training
Problem-solving workshops
Corporate training
Team meetings
Leadership development programs
Product and service development
Trainers and facilitators
Managers and team leaders
Entrepreneurs
Project teams
Individual idea exploration
Personal and professional challenges
Define the challenge, problem, or opportunity you want to explore.
Select a relevant Innovation Card or choose one randomly to introduce a different perspective.
Read the TRIZ strategy, explanation, and examples presented on the card.
Apply the strategy to the selected challenge and explore how it could change your approach.
Generate as many ideas and possible solutions as possible before evaluating them.
Repeat the process with additional cards to explore the challenge from different perspectives.
Compare the generated ideas and identify the most relevant or promising solutions.
Develop selected ideas into practical actions, concepts, or solutions.
After using Innovation Cards, participants will be better able to:
Apply structured creativity techniques to real challenges
Generate ideas beyond obvious or familiar solutions
Explore problems from multiple perspectives
Understand and apply selected TRIZ strategies
Challenge conventional approaches and assumptions
Generate alternative solutions systematically
Use examples to translate abstract strategies into practical ideas
Contribute more effectively to brainstorming sessions
Develop ideas collaboratively with other participants
Transform creative thinking into potential practical solutions
The set includes:
40 illustrated Innovation Cards
40 TRIZ-based innovation strategies
Definition and explanation of each strategy
Practical examples demonstrating strategy application
Creative Cards User’s Guide
Introduction to the TRIZ system
Guidance for using the cards effectively
Tool Type: Creativity, innovation, and problem-solving cards
Methodology: Based on TRIZ theory
Language: English
Number of Cards: 40
Strategies Covered: 40 TRIZ innovation strategies
Card Content: Strategy, definition, explanation, and practical examples
Usage Format: Individual, pair, small-group, or team use
Interaction Method: Define a challenge, select a strategy, apply it, generate ideas, and evaluate possibilities
Application Style: Structured brainstorming and creative exploration
Challenge Type: Adaptable to personal, professional, organizational, product, service, and everyday challenges
Activity Duration: Flexible according to the challenge and number of strategies explored
Main Focus: Creativity, innovation, idea generation, and problem-solving
Recommended Use: Brainstorming, innovation workshops, team meetings, training programs, and individual idea exploration
Start with a clearly defined challenge before introducing the cards.
Briefly explain the purpose of TRIZ before the first activity, especially for participants unfamiliar with the methodology.
Encourage participants to generate ideas before judging whether they are practical.
Use random cards when the group becomes stuck in familiar patterns of thinking.
Try several strategies on the same challenge to generate different approaches.
Ask participants to explain how each idea connects to the selected strategy.
Use small teams to apply different cards to the same problem, then compare their solutions.
Encourage participants to adapt the examples rather than simply copying them.
Conclude by identifying which ideas can be developed, combined, tested, or implemented.
Innovation Cards turn the 40 TRIZ strategies into practical creative prompts, helping individuals and teams move beyond familiar thinking and generate new approaches to real challenges.